The Parable of the Stick => A man was walking through the woods with friend when his friend fell and twisted his knee. Seeking some way to continue to their destination, their eyes fell upon the coppice of hazel alongside the path. The man realised that a market need had been created, in which at least one person has an urgent requirement for something that can be supplied, and the features can be specified: it must enable one to walk, be portable, help reduce pain and be available immediately. (based on an almost true story. Read on here ->)   more »